Meta & Google Ads
Driving App Installs for ConnectApp
For: ConnectApp
The Challenge
ConnectApp was struggling to acquire new users for their mobile app in a competitive marketplace, with their cost-per-install being unsustainably high.
Our Solution
We ran targeted app install campaigns on Meta and Google, using video ads and precise audience segmentation to reach users most likely to be interested in the app.
The Results
Drove over 50,000 new app installs in two months while lowering the average cost-per-install by 45%, providing a massive boost to their user base.